Squarespace

Squarespace lets you build a polished website without technical skills, from templates considered among the most beautiful on the market. Everything is included: hosting, domain, store, scheduling and email marketing. For a freelancer or a shop owner, the formula works. For a B2B company that relies on its website to generate leads, its limits show sooner.

What is Squarespace?

Squarespace is an American website building platform, active since 2003. It offers a block-based visual editor, designer templates, an AI site builder and a suite of commerce tools: online store, scheduling with Acuity, invoicing, email campaigns and memberships.

Squarespace pricing

The prices below were taken from the official pricing page on 23 October 2026, in euros excluding VAT, per month.

Yearly billing cuts the bill by up to 36% and includes a domain name for the first year. A 14-day free trial lets you test the editor.

Squarespace for a B2B website: the limits

• A simple CMS. Content collections stay limited for case studies, industry pages or structured local pages.
• Partial SEO control. The basic settings are there, but HTML structure and advanced structured data remain hard to master.
• Design bound by templates. Layouts quickly go beyond what the blocks allow.
• A costly migration. Leaving Squarespace means rebuilding the site on another platform.

Our Webflow vs Squarespace comparison details these gaps criterion by criterion: design, SEO, performance, pricing and e-commerce.

Our review of Squarespace

Squarespace remains a very good choice for a personal website, a portfolio or a small store. It gets you online in a few days with a polished look. For a B2B company that wants an evolving website, well ranked on Google and readable by AI, we recommend Webflow.

Strengths

• Designer templates among the most polished on the market.
• An all-in-one offer, with hosting and domain included.
• Built-in selling, scheduling and email tools.

Limits

• A limited CMS for a B2B content site.
• Partial technical control over SEO.
• Strong dependence on the platform.

Thinking of leaving Squarespace? Our Webflow agency runs the migration, with redirects and an SEO strategy.

Squarespace compared with Wix, WordPress and Webflow

• Wix targets the same audience, with more apps and less design rigour.
• WordPress offers total freedom, at the cost of regular maintenance.
• Webflow combines a visual editor, a structured CMS and full control over code and SEO.

FAQ: frequently asked questions about Squarespace

Is Squarespace paid?

Yes. After a 14-day free trial, plans range from €12 to €69 a month excluding VAT, billed yearly.

What is the difference between Squarespace and WordPress?

Squarespace is an all-in-one platform, hosted and maintained by the company. WordPress is an open-source CMS you install and maintain, freer but more demanding.

Is Squarespace good for SEO?

It covers the basics: tags, sitemap, custom URLs. For a B2B site aiming at competitive rankings and AI citations, a more controllable CMS such as Webflow offers more levers.

Squarespace or Webflow?

Squarespace to go fast on a simple site. Webflow for an evolving B2B website, with a structured CMS and full SEO control.