Why use Airtable?
Airtable has established itself as one of the pillars of the no-code movement thanks to its ability to make data management simple, powerful and visual at the same time. Concretely, it allows you to create relational databases without writing a line of SQL. Whether it is to build a custom CRM, structure a product roadmap, manage content for a blog or organize internal production, Airtable offers an intuitive interface that combines spreadsheet logic (like Google Sheets) with advanced functionalities (field types, relationships, filtered views...) with advanced functionalities (field types, relationships, filtered views...).
Used by marketing, product, ops or design teams alike, Airtable allows you to centralize information, of collaborate better And of connect your data to all your tools. It is a structuring tool that facilitates the rise of an organization without creating dependence on code or traditional technical tools.
How does Airtable work?
Airtable is based on a system of “bases” organized into “tables”, each table functioning as an enriched spreadsheet. Columns can be texts, dates, attachments, links to other tables, drop-down menus, checkboxes... This variety allows you to create ultra personalized bases, while maintaining a clear structure that can be viewed at any time.
What makes Airtable so powerful is its ability to display data in a variety of formats: Grid view, Kanban view, schedule, gallery, or Gantt. These views can be filtered, grouped, or shared with other users, making them a real collaborative work tool.
At the same time, Airtable allows you to activate internal automations, or to be linked to other tools via Zapier, Make or its API. This makes it a central platform in many no-code ecosystems, in particular for managing a Webflow site, automating the sending of emails or synchronizing product data.
Airtable main features
No-code relational database
Create interconnected databases, link tables, filter views, and structure your data with powerful business logic, without the need for code.
Custom field types
Airtable offers more than a dozen types of fields: long text, checkbox, images, link to another table, notation, formula... Enough to meet all use cases.
Multiple and filtered views
Access your data in the form of a grid, kanban, gallery, or calendar, with filters, sorts, and groupings for each user or business use.
Integrated automations
Trigger automatic actions (sending an email, creating a record, webhook, Slack integration...) according to conditions that you define.
Powerful integrations
Connect Airtable with Make, Zapier, Webflow, Notion, Gmail, Slack, Typeform, and many other tools to create cross-functional workflows.
Examples of how to use Airtable
- Custom no-code CRM to manage leads, customers, reminders and histories.
- Collaborative editorial calendar to manage a blog or a content strategy.
- Webflow back office : Airtable as a database connected to the CMS.
- E-commerce product sheets linked to a site or a payment tool.
- Internal team tool : recruitment monitoring, talent base, event management.
FAQ: Frequently asked questions about Airtable
Is Airtable suitable for non-technicians?
Yes, Airtable is designed to be used by non-technical profiles. Its intuitive interface and personalized views make it a great alternative to traditional spreadsheets.
What is the difference between Airtable and Google Sheets?
Google Sheets is a spreadsheet. Airtable is a no-code relational database. It allows you to create relationships between tables, automate actions, and manage advanced workflows.
Does Airtable work with Webflow?
Yes, Airtable can be connected to Webflow via Make, Zapier, or Whalesync. It is often used as external back office to dynamically feed a Webflow site.
Can you create a complete business tool with Airtable?
Absolutely. Many companies use Airtable as a central database to manage their business: commercial management, HR, product, content, etc.
